May 7, 2015
Field testing Getthebuzz in Milan during the Salone del Mobile. After the pilot during the Dutch Design Week last october we took it a level up to see how it would work at and international large scale event.
Buzz building up
The buzz started before the event. From people on their way to Milan to pictures of shows being build up. It was all there to follow.
During the event it slowly generated a great helicopter view of what was happening in Milan. The opening drinks, the parties, the places to be, to best shows to see. Even the weather influences were visual.
And when it was all over. The whole after burn of the event became clear.